Changing up my solution to the problem. My solution for the lack of parking in and around UF campus will be solved by having bikes all around campus that people can use for however long they want. These bikes will be called UBike. Say they want to ride from Heavener to the Reitz and then they park it at the Reitz and another person can use it to go from the Reitz to their class at the music building. These bikes would be spread around campus in a 2 mile radius allowing people to use them to get to and from school if need be. The bikes would charge you by the minute and that is where my profit would comes from after the first initial upfront cost of getting all the bikes.
What? This need this solution is trying to fulfill is a way to get to and from campus that is more reliable and safe than walking or trying to catch the bus. This solution also tries to fulfill the need of people trying to get from one side of the campus to the other in a short period of time.
Why? The need of people inside the boundary is different than those who are outside because the need of the people outside have already been fulfill by a bike of their own or a scooter. However, someone with a scooter might still use the bikes on campus because the scooter parking is on the outside of campus and where they need to go in all on the inside of campus.
Interview Findings:
After changing my idea of solving the problem, I found this idea makes a lot more sense. This caters to more people's needs as it fulfills people who do not have a car at school can still get around campus. People thought the bike idea was a neat way of solving the problem as people who lived in big cities before said their downtown area had rental bikes that everyone loved to use. This is positive news because if they are successful in other areas it makes me hopeful they can work here. UBike seems like an ideal idea in potential consumers eyes as they view this options as affordable and efficient.
Inside the Boundary
Who is in it: UF students, faculty, and visitors (2 miles radius)
What the need is: safe and efficient to and from / around campus
Why that need exists: limited parking and other transportation method
Outside the Boundary:
Who is not: people living beyond the 2 mile radius or have a scooter or bike
What the need is not: a bus system or inconvenient
Alternative Explanations: other methods of travel
It looks like you used this assignment to allow your solution to evolve, which I'm confident was the purpose. I'm not on campus, are there already bike or scooter rentals available? I know when I visit Atlanta, I often see the rented scooters discarded on the outskirts of town. Would bikes be tracked in some way? How is the bike inventory managed? Is theft an issue, do you think? This could be a great way to bring some jobs to the area as well: bike repair, retrieval.
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